Niche Research Guide: 5 Ways to Find Profitable Affiliate Niches

You also need to analyze backlink profile of your competitors. Ahrefs can show you backlinks to help you see an overview of its link building strategy. In the example above, Pinterest receives the third most organic traffic for “home office.” It’s probably getting many visitors for Pins of home office ideas in image format.

You can instantly get insights about your competitors by entering the domain name in the search box. SEO difficulty – will give you an indication of how hard it will be to rank your content for these search terms. Compare different topics in order to identify opportunities and threats. Think about the possible reasons behind sudden rises and declines. This allows you to react accordingly to current situations in the market. Lots of businesses are paying for Google Ads for this keyword.

My advice is to start with a general Google search of the kind of data you’re interested in. Start general, and work towards more specific searches Niche Research if the results are there. It’s worth noting as well that SEMrush is a close competitor to Ahrefs, with similar features and price points.

The delivery time may vary from 2 to 7 business days depending on the chosen package. Most importantly, the niche that you are picking should be satisfying to you professionally and personally. I always recommend avoiding a niche that is unethical or not related to your ideas. Subsequently, you can come up with a distinctive tone for your online store that is easier to maintain across different platforms. As a result, it will help you stand out from the crowd of millions of other online stores.

This can definitely be easier said than done, though, and expect that the more granular you want to get, the more likely that you’ll have to pay for access to relevant data. For instance, U.S. regional population numbers are freely available via the U.S. Bureau of Economic Analysis and can even be automatically visualized with the free Google Public Data Explorer tool. All three examples could be great starting points for content that speaks to the kinds of things your customers care about or have questions around. In a nutshell, a niche research tool is any tool that helps you better understand your niche.

Blog posts, comments, and forum discussions can reveal things about your audience and what’s happening within your market. Think about issues your target audience is facing, trending topics, and so on. Keeping up to date with a large number of informational sources is made easy by using a service like Feedly. This shows which social media channel they’re putting the most effort into.